Thursday, 27 November 2014

WBL: Competition and Commission Posters

Over the summer holiday we were tasked with entering the National Student Survey design competition. The survey, ran by Ipsos MORI, is a higher and further education survey undertaken by final year students. It gathers information on the quality of courses and publishes that information for prospective students.

I worked on this over the first half of this term, too.  The brief required for the inclusion of specific headings, text and logo placement. As well as bright and bold visuals, intended to be informative and persuasive.

The brief also called for an awareness and consideration of the development of other forms of advertising and uses of the main graphic image.

My final poster design submission. The two typefaces were developed from previous commission work, but cleaned up and tweaked slightly. A return to typeface generation after a fair few months meant that they aren't perfect, but work OK.  I wanted to demonstrate the audience of the survey in the graphic, as well as emphasise the message of the tagline. I went for the brain (the vessel of opinions) shining like a chest-full of treasure. Perhaps this would have been communicated more clearly if I had used yellow, but I wanted to maintain a colour scheme from previous posters which echoes the surveys logo, as well as that of Ipsos MORI. I also just wanted to bring a bit of fun to what is quite a mundane, though beneficial task. 

A rough design for a web banner. I also proposed how this might be animated.

A rough wallpaper design, to be used on computers at institutions which take part in the survey. 

More recently, over the last week or so, I've worked on another poster.
A commission from the University of Nottingham Christian Union, to produce a poster for a Christmas themed pub quiz. They supplied the event title and critical information, but the design of the poster was left down to me. Free work, of course. My girlfriend studies at Nottingham and mentioned my availability. Quite handy for them, as the University doesn't have any design courses to call upon! 

Festive colour schemes and themed fonts. A bit of experimental play really. I'm not sure whether or not I had worked out a decent composition, but I was trying to finish the project quite quickly. 
Just a quirky illustration highlighting the quiz and the inclusion of a free mince pie. Some stylistic elements inspired by Jim Field. 

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